Jun 24 2011 by Yonnie McInnes, Ayrshire Post (main ed)
l FRASER McInnes, colour director at Sassoon Salon, Edinburgh, gives the latest news on hair style and hair colour trends and how best to care for your hair all year round.
The former Belmont Academy pupil recently returned to Scotland after spending four years in Sassoon’s San Francisco salon.
“LOOKING after your hair at home properly is majorly important,” said Fraser.
“Investing in a perfect cut and colour in the salon is vital, but this needs to be followed up by the correct régime of home care to get the most out of cut and colour alike.
“There is a lot that can be misunderstood about home care products.
“The major complaint most people have is that a certain hair care brand has stopped working on their hair – so they feel they need to change brands completely.
“Usually, this is not the case at all but it is simply the fact that the shampoo/conditioner within the particular range that you have been using is now not the most appropriate one for what your hair actually needs.
“In other words, we need to be constantly aware of our hair’s changing requirements.
“Nine times out of 10 people have colour in their hair, but this does not necessarily mean that you need a shampoo specifically for coloured hair.
“You need to ask yourself questions like ‘What is my daily routine with my hair?’
“‘Do I blow dry every day?’
“‘Do I use straightening irons on my hair?’
“If the answer to these questions is yes, then you need to have a moisturising shampoo and conditioner, for example ‘Rich clean and advance condition from Sassoon’, to help you replace the moisture you are taking away from the hair with the heat you are exposing it to.
“Your hair will then be maintaining a good balance of moisture and retaining a greater strength which, in turn, helps any colour last longer.
“Also consider – ‘is my hair damaged from excessive chemical processes?’
“If it might have been, again a colour shampoo may not be your best option.
“You may need to switch to a repairing shampoo and conditioner, for example ‘Sassoon’s Illuminating shampoo and conditioner’.
“Once you have started using any care products, you need to keep an eye on how your hair is reacting after a few weeks.
“That’s because once the products have delivered what they said they would, for example, moisture, your hair may have had enough.
“It means you may need to switch onto more of a normal daily shampoo and conditioner; or one to give you shine with or without colour.
“It’s always a case of listening and constantly observing your hair’s current needs as it is an ever-changing entity.”
l Fraser can be contacted on 0131 558 2849.